Syntagm: a linguistic unit consisting of a set of linguistic forms
(phonemes, words, or phrases) that are in a sequential relationship to
one another.
E.g: "No matter how strictly a case is argued -
scientifically, philosophically, or legally - it will always be a story,
an interpretation of some aspect of the world that is historically and
culturally grounded and shaped by human personality". - Walter Fisher
Metonymy: the substitution of the name of an attribute or adjunct for that of the thing meant, for example suit for business executive, or the track for horse racing.
E.g:
The Oval Office was busy in work. (“The Oval Office” is a metonymy as it stands for people at work in the office.)
Decoded: a text that the receiver must interpret.
E.g:
"A genuine leader is not a searcher for consensus but a molder of consensus." MLK
meaning setting goal, and working toward them if you need to decode it.
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